European Mobile Music Download Market Forecast

U.K. research firm Generator predicts that European mobile users will spend $1.8 billion on full music downloads and ringtones by 2010. Generator breaks down the market to $640 million for full-track songs and an additional $1.2 billion for ringtones.

Carlo at The Mobile Music Blog expresses his thoughts on this much better than I ever could so I'll just quote him:

Already, there are plenty of phones that can use mp3s and other audio files for ringtones. Why will realtones remain a viable market, particularly at current pricing, where users can download full tracks for a fraction of the cost of a ringtone?

'Nuff said...