Thursday, April 20, 2006

JupiterResearch: Where will you watch the World Cup? - part 2

Thomas Husson at JupiterResearch posts additional thoughts on watching the World Cup and Mobile TV. He says "LIVE mobile TV content such as the football world cup is the kind of event you prefer to share with friends and watch on a large screen." He points out that "Vodafone Netherlands has just announced that the 64 FIFA World Cup matches will be available on mobile," and that "the user-experience is key."

Husson notes that:

In this regard, Bluestreak solution (a rich media software solution available on Orange France) is probably one of the most compelling services I have seen in the recent months. You can quickly zap from one channel to the next and easily browse the Electronic Programme Guide. It's all about TV snacking. Bluestreak is definitely a company to follow in the coming months.